Fast Fashion is Dangerous

“Fast fashion” in the fashion industry  is responsible for 10% Co2 gas emissions ,  a total of 79 billion metres of water usage and current usage of "44 trillion liters of water usage annually”. Most of fast fashion is made up overseas mostly due to cheap labor, but with cheap labor comes dangerous consequences. 


A lot of the chemicals being used for the fabrics has ruined pollution and has ruined the air to breath in. For example, crops made to make clothing such as cotton or polyester are sprayed down with pesticides which then goes into the air  causing cancers and respiratory diseases. This type of agriculture has caused 1,000 deaths a day globally and causes problems during pregnancy such as birth defects, miscarriage and infertility.


The water is caused mostly by the cultivation of cotton. Cotton making is responsible for 88% of the water usage as well as 92% of the total water footprint. The third world countries are the ones feeling all of this because a lot of their groundwater and drinking water (7%) has been lost due to fast fashion.


In 2012 150 billion garments were made and NEARLY 60% of the garments were discarded.

In 2015 15% of post consumer textile waste was recycled; 1% (0.5 tonnes) of total production were recycled.


With that Being said the August release is inspired to inform others that “hand me downs”, thrift stores, and  USED clothes are fine.


Every thing in the August collection is upcylced with  vintage garments dating back from the 90s to last years 2019 clothing.

Written by : Antonio (Tony) Licea


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